Thursday, January 30, 2014

Comprehension of the Panda Update: Choosing an Outstanding Panda SEO Strategy

The Panda update is deemed as the initial radical change made by Google after so many years. Cutting straight to the point, the major targets of the Google Panda update are those websites that utilize low quality contents. The primary aim of the Google Panda update is to promote those websites with high quality contents in Search Engine Result Pages. Because of this great move of Google, many website owners are looking forward to grab the ultimate Panda SEO strategy.

Because of the wrath of the Google Panda algorithm update, there were numerous bloggers who saw their traffic drop however; there were also those who reaped the perks of this Google algorithm update. The effect of the Google Panda update was negative, especially when it was released.

The Panda update is a proof that Google truly raised its quality bar for numerous website owners and bloggers. Because of this tremendous algorithm change, the expectations on website owners and bloggers are immense. Basic level and outstanding quality of SEO has become mandatory so that website owners and bloggers can keep up with the expectations of Google.

Because of the staggering negative impact of the Google Panda update, many, until today, haven’t recovered yet, since they’re still trying to mend the hole made on their traffic.

What are the kinds of Websites that were affected by the Panda Update?

Those who experienced the wrath of the Panda update are those websites that:
  • Have low quality content, and this doesn’t only refer to the quality of English grammar and sentence construction. It is also about the adequateness of the quantity, interlinking and many more SEO aspects.
  • Have content farms. Content farms pertain to websites that only give importance to the quantity and little focus in quality, as well as  those that use insufficient SEO.\
  • Have very slow load time
  • Have duplicate contents
  • Do over optimization, especially those that are using the so-called black hat SEO in order to bring the low quality contents to the high results.
  • Have too much advertisements, and These are those websites that have ads at every part, at top, right, left, bottom, and even in the contents.
Outstanding Panda SEO Strategies…
  • Craft high quality content, and this is pretty much easy to comprehend. From grammar to spelling to sentence construction, everything needs to be double checked. To further enhance the quality of the content, website owners and bloggers can utilize videos and images, and they should not forget to interlink their pages.
  • Website owners should as well eradicate their low quality and old posts and advertisements. It’s simple, just find the obtrusive advertisements and then take them off from the site. A banner situated above the website, an ad at any of the sides, and an ad in the content would suffice.
  • Those website owners who, until now, don’t engage in social media should make an action already. They should take advantage of the +1 button, and if their site amassed several +1s, then it means that Google likes their site. This is a Panda SEO strategy that WWW peeps should not ignore.

Thursday, December 12, 2013

Panda SEO- Intro and Tips

Do you own a website and you find yourself a bit worried as to what you want to do in this post-panda internet landscape? If that is the case, you are not alone and hundreds, if not thousands, of other website owners realize that their SEO rankings might be in jeopardy all thanks to the new Google algorithm.

Don’t make the mistake that you can just cruise your way past this. If you are serious about your business and your Panda SEO rankings, you will want to know a few survival guides and tips for the panda update or you can watch all your efforts of nabbing that top rank go to waste.

What is the panda update?

Google is an internet giant and they didn’t get that way by resting on their laurels. This is why every years of even every year they introduce new updates to make it more efficient. It just so happens that the changes they have made with panda make things a bit trickier than usual.

This panda update will make sure that low quality sites get kicked off the tip pages of search engine results and the high-quality ones make. Some people say that this update was made so that Google can force people to use AdWords; true or not, there is a way around this new algorithm and you just have to embrace it.

Sites that already have high quality content do not have to worry since they will retain their rankings but sites that have auto generated content should be a bit more wary. You will feel the sting for sure.

What can you do?

Separate low quality content- this means you will want to weed out all your auto-generated content as well as block the indexing and crawling of all low quality content in your site. This is one way you can prevent your site from being dropped by Google. You may have one or two low quality content but if the webcrawler finds that you will doom your entire site. Low content value may alert the algorithm and cause it to punish your entire site even if you have valid and valuable content in the first place.

You will also want to place a focus on unique content. Google Panda doesn’t like duplicate contents; so what you need to do is tear down content you have copied from others and start making your own.  If you want to know how you can make unique content, all you need to do is as what your readers want to see and what you want them to know. This means you come up with a unique piece using your own ideas so you come up with truly unique content that will help your site stand out and stay legit.

Last but not the least; you want to make sure that your ads are not overtaking your site. Keep a healthy ratio of ads to content so that you do not have to worry about getting punished by Panda.

Friday, November 8, 2013

Post Panda SEO Tips for Small Business Owners: How to Survive the Wrath of the Panda

There are a lot of business owners, specifically those who own small businesses, who took advantage of the local SEO. However, there are still some who are still blind to see the perks of local search. They’re not aware that it could boost their leads, most especially; enhance their visibility in the World Wide Web.

As reported by the Webvisible and Nielsen, 63% of consumers and small business owners utilize the World Wide Web, in searching for info regarding local companies that are US based. Another report claims that 83% of Canadian citizens make use of the virtual world for a variety of purposes. Therefore, just in Canada and US, small business owners can scope a lot.

And then there goes a variety of Google updates. The primary purpose of these Google updates is in order to integrate the local searches to the organic search queries. This is actually excellent news for those small business owners, who are trying to target a certain region. This leverages their chances to rank for a wide spectrum of queries.

Below are some post Panda SEO tips that small business owners could use in order to escape the wrath of the Panda update:

Importance of Keyword Enriched Content

Those small business owners who didn’t get assistance from SEO companies can’t spot the difference between keyword rich and keyword stuffing. Keyword enriched content doesn’t need to be stuffed with tons of keywords.

 It is a post that features proper portion of keywords that could leverage the chance of businesses to rank in the web. In order to have a keyword enriched content, small business owners must exert effort in researching- research for the proper keywords.

Local Link Building

Same with traditional SEO, link building has a huge role when it comes to local SEO. It would be easy for small business owners to take advantage of local SEO, since they can simply make use of groups or organizations within their industry, in the process of garnering back links.
 
Local Directory Listings

Through local directory listings, small business owners could snag market share in their respective localities. Local directories have a separate spot in the search engines, which separate them from typical search results. Thus, they could increase the chance for local query appearance.

Local Review Websites

If you are a small business owner, and you want to enhance your credibility in the industry that you belong in, you could benefit from local review websites. As long as the reviews are positive, the search engines will have impression that your business is indeed highly credible.

Positive reviews posted on local consumer review sites can positively impact the decision making of the consumers, particularly the target audience. As claimed by Moz, based on the study they made about the local ranking aspects, review signals play significant role in order to garner tons of leads, which can be transformed to income.

These post Panda SEO tips may be simple, yet they’re proven to be robust in escaping the wrath of this update.