Showing posts with label google panda seo. Show all posts
Showing posts with label google panda seo. Show all posts

Thursday, July 17, 2014

Knowing the Proper Panda SEO Strategy: Banishing the Effects of the Newest Google Algorithm Update

On the 20th of May, 2014, search engine tycoon, Google, exhibited a brand new, major algorithm update. Google calls it as the Panda 4.0 update. Among the other Google updates, the Panda is made specifically to identify so as promote top-notch content, which is indeed useful for the web visitors. On the other hand, the Panda update is also made to push down those low-quality, thin, scraped, and spammy content. Due to these impacts of the past Panda updates and the new 4.0, many website owners are yearning to know about the proper Panda SEO strategy that should be utilized.

The Panda update emerged in the world of Google on the month of February year 2011. This served as a response to the eminence of the “content farms.” Many are wondering where Google got the name of this algorithm update. The Panda algorithm update was named after a Google engineer who made it, Navneet Panda.

Since the new Panda update is as strong as the previous one, expect that there are a lot of reigning websites in the past that dropped in the Google rankings, and some of them are:
  • Ebay.com
  • Ask.com
  • Yellowpages.com
  • Retailmenot.com

While some websites are intensely hit by the Google Panda update, there are also those that achieved enhanced rankings, and these are, but not limited to:
  •  Myrecipes.com
  • Medterm.com
  • Emidicinehealth.com
  •  Glassdoor.com

What should be avoided by website owners?

There are a couple of tripping points which webmasters face during the past of Google Panda updates, and these are:

Scraped Content…

This is among the main targets of the Google Panda 4.0. There are a lot of websites that simply copy and then paste chunks of content from other original sources. There are many website owners who do this act, think that this would help them in acquiring more web visitors. However, what they are thinking is wrong. Take note; if you want to be sure that the content of your website is not seen or will not be seen anywhere, do not hesitate to utilize plagiarism tools such as Copyscape.

Thin Content…

There are people who want to know the bases that make up a thin content. When you look for an answer for a difficult question or you simply search for an information about an in-demand subject, there are times that you are being directed to a web page which renders little value. Yes, it mentions the query you gave briefly, but the fact remains that it makes you yearn for more information. This is relatively the Costco sample of the given info.

Syndicated Content…

For the benefit of those who are not familiar with what a syndicated content is, this is a type of tool which is utilized to create a collection of helpful information for the web visitors, and it could be used by website owners who are not capable of creating it, or if they want to share helpful info with other sites.

There are some sites that utilize or share syndicated contents without telling the search engines properly about how to helve it. Therefore, if you are looking forward to publish a syndicated content, you have to point authority to the origin using an appropriate link directed towards the commencing website. You also have to make sure that you will instruct the search engines not to index or crawl the web page that has meta-robots.

Website owners may start revamping their Panda SEO strategy with these guidelines. However, they have to consider the other aspects as well.

Tuesday, June 17, 2014

Panda Update SEO News:Yes, Google did it again

Ooops! They did it again. It has been confirmed that search engine tycoon, Google, once again released a major update, which according to reports was released on 20th of April, 2014. As of 20th of May 2014, Google through the Twitter account of Matt Cutts, confirmed that they, again, rolled out the latest algorithm update. This update is referred to as the Panda 4.0. Yes, it is the Panda update SEO that’s once more will cause nightmares to business and website owners.

This breakthrough news truly ended the vast range of speculations that are going on in the SEO community for several weeks. The confirmation of Google confirmed the theories of SEO experts that Google seemed as if it has been dabbling with the algorithm of the search engine lately.

However, according to some SEO experts, it’s too early for them to know how this algorithm update can affect the website rankings, since there have always been winners so as losers with every Google update. Nevertheless, as early as the first phase of May, there were already some websites that gained organic traffic. Also, there are sites that were negatively affected, for instance, many lost their organic traffic.

As a matter of fact, one of the major websites has been affected negatively- eBay. Many were astonished to see that eBay lost its grip in the top charts. Ebay fell down from number 6 to number 25 in the Big 10 of Moz’s domain rankings. This is indeed a significant and fast drop, especially for a large company, knowing their scope and size.

Quick Review on Panda…

Panda was basically customized to deal with, as well as eradicate the value of short content pieces and duplicate content. This only implies that there are a couple of things that website and business owners should pay attention to, in order to ensure that their content remains Panda-friendly.

First of all, website owners and those that operate business online should not have duplicated contents within their websites. Therefore, they should never copy the content from other people’s website. They should as well exert effort in making unique and top-notch content. Though this particular aspect is a bit difficult to explain, website and business owners don’t have a choice but to focus on it.

They should take time to create writings that can provoke the interest of the web surfers. Their writings should not only be enjoyable to read, but also, these should trigger call to action. As much as possible, website and business owners should only make articles with a minimum of 600 words. They can as well try using images and videos if necessary. Everyone who has a website should ensure that their pages contain genuine title tags so as Meta descriptions. If they spot any duplicates, they must not hesitate to rewrite.

So what does this Panda Update SEO means?

The Panda 4.0 is certainly designed to take off low-quality or thin contents in the Google search results. As emphasized by various data that were released about this update, Panda 4.0 seems as if it is not just a minimal data refresh; it is a primary algorithm update.

Friday, May 23, 2014

Panda SEO in a Nutshell: Shield your Site from the Panda

The Panda update is among the algorithm updates of Google, and suffice to say, this is among its techniques to totally eradicate those websites that are non-sense and very useless. When this update first hit the World Wide Web, many are eager to know about the most efficient Panda SEO techniques which can shield their website from its wrath.

Primarily, the Panda algorithm update pays more attention to the low quality websites. Despite of the fact that there are a lot of disputes of what really make up a low quality site, the Panda update prevails. The Panda update made numerous webmasters very unhappy and disappointed, believing that their sites were wrongly targeted by the giant Google.

Despite of the cries of many webmasters, Google has remain its stand to be secretive about its criteria for excellent websites and the aspects that make up a bad website. Nevertheless, this doesn’t mean that there is no way to escape the chains of the Panda. Fortunately, Google generously shared some points about how to maintain the web masters’ A-game and how to save themselves.

Webmasters must ensure that their site has a spacious template

This is part of the user feedback and the benchmark criteria. There are a lot of proofs that justify that there are several websites that rank very well because of spacious website template or layouts, or those with sufficient amount of white spaces in the site. This concept is very intuitive, since websites with a bunch of elements or are very crowded are quite hard on the eyes. On the other hand, spacious layouts enables the eyes of the surfers to rest.

Put too many Adverts and Expect to be gone in Google

It has been proven for a couple of times already that among the virtual elements that web surfers truly hate are numerous advertisements in a single site. Put 8 or more adverts in your website and you can expect that the Panda update will hurt your stats badly. What you can do is place minimal ads which are catchy and can encourage call to action.

Loading Speed also Matters

It has been reiterated for several times that website surfers also hate websites that would seem take forever before they show up. Google has been giving warnings about this matter from the very start.

They continuously remind webmasters to be serious when it comes to the loading speed of the website, since this can as well affect their rankings. Suffice to say, if web users habitually hit the backspace button due to the slow loading of your website, expect that you will receive a very bad score from the Panda.

Important Note: Check out the PageSpeed Insights of Google for excellent tips that suit your website needs.

In this Generation, being Social is Relevant

Google has clarified that they are using the social presence of the webpage in order to ascertain its relevance in the web. This virtual giant also emphasized that +1’s can be very useful in increasing the website’s ranking, since it serves as a signal for the search rankings. Therefore, aside from Facebook and Twitter accounts for your website, do not forget Google+ and include it in your “social strategy.”

These Panda SEO tips may be simple in nature, but these truly make sense. Instead of considering Panda as a villain, you can befriend him by doing correct SEO ways.

Friday, April 4, 2014

Panda Seo Strategy: SEO Strategy that Works

Over the years, search engine optimization continues to change from simple task to a much complicated one. A few years back, the only way you could get your websites rank the highest is through keyword stuffing but when you are going to compare it now, it is not as simple as before. You could even get your website fall deep below the rank on searches. SEO experts have also changed their Panda SEO strategy.

As time passes, Google as well as various search engines have their algorithms changed for the reason that they want their online users to be provided with high quality content. Those websites that are using black hat strategies in their search engine optimization are the ones who are experiencing the changes in Google search.

SEO strategies and the effects of Google Panda and Penguin

Google Panda and Google Penguin are two of the major changes made by Google that affects a lot of websites, which was released three years ago. The reason why these changes were made is to provide online users a high quality content that will improve the online experience of each and every Google users.

What are the effects of Google Panda on Websites?

When Google Panda was introduced in February 2011, there are lots of websites that have been affected by this innovative algorithm. Those websites with poor quality content were blocked from Google search while those websites with high quality content gained higher rank in Google search. Google Panda is certainly a high quality content filter where more than 12% were affected in search engine results.

The main reason why Google Panda was introduced is to make sure that all websites with low quality content are removed. There are a lot websites who have been using duplicate contents and use this to receive higher rankings on Google search, but since Google Panda was introduced, these websites who are benefitting from duplicated contents are eradicated. Since the month of February, Google is updating Google Panda algorithm periodically.

What is the effect of Google Penguin on Websites?

Last April 24, 2012, Google Penguin was introduced. The main purpose of this recent algorithm is to remove websites that are using very low quality of link building strategies from Google search. Those websites that are using techniques such as keyword stuffing and content duplication are the ones that are affected by the Google Penguin judgment.

May 25, 2012 was the second update of the Google Penguin and on the same year another update was introduced. As Google continues to update its Penguin algorithms, websites that are using techniques that include black hat is proven to have been eradicated.

Your website can pass all the judgment of these two major quality content filters if you know any of the Panda SEO strategy. But for you to stay on the safe side make sure to avoid spamming and content duplication as these are one of the reasons for your websites to get eradicated by Google Panda and Google Penguin.