Primarily, the Panda algorithm update pays more attention to the low quality websites. Despite of the fact that there are a lot of disputes of what really make up a low quality site, the Panda update prevails. The Panda update made numerous webmasters very unhappy and disappointed, believing that their sites were wrongly targeted by the giant Google.
Despite of the cries of many webmasters, Google has remain its stand to be secretive about its criteria for excellent websites and the aspects that make up a bad website. Nevertheless, this doesn’t mean that there is no way to escape the chains of the Panda. Fortunately, Google generously shared some points about how to maintain the web masters’ A-game and how to save themselves.
Webmasters must ensure that their site has a spacious template
This is part of the user feedback and the benchmark criteria. There are a lot of proofs that justify that there are several websites that rank very well because of spacious website template or layouts, or those with sufficient amount of white spaces in the site. This concept is very intuitive, since websites with a bunch of elements or are very crowded are quite hard on the eyes. On the other hand, spacious layouts enables the eyes of the surfers to rest.
Put too many Adverts and Expect to be gone in Google
It has been proven for a couple of times already that among the virtual elements that web surfers truly hate are numerous advertisements in a single site. Put 8 or more adverts in your website and you can expect that the Panda update will hurt your stats badly. What you can do is place minimal ads which are catchy and can encourage call to action.
Loading Speed also Matters
It has been reiterated for several times that website surfers also hate websites that would seem take forever before they show up. Google has been giving warnings about this matter from the very start.
They continuously remind webmasters to be serious when it comes to the loading speed of the website, since this can as well affect their rankings. Suffice to say, if web users habitually hit the backspace button due to the slow loading of your website, expect that you will receive a very bad score from the Panda.
Important Note: Check out the PageSpeed Insights of Google for excellent tips that suit your website needs.
In this Generation, being Social is Relevant
Google has clarified that they are using the social presence of the webpage in order to ascertain its relevance in the web. This virtual giant also emphasized that +1’s can be very useful in increasing the website’s ranking, since it serves as a signal for the search rankings. Therefore, aside from Facebook and Twitter accounts for your website, do not forget Google+ and include it in your “social strategy.”
These Panda SEO tips may be simple in nature, but these truly make sense. Instead of considering Panda as a villain, you can befriend him by doing correct SEO ways.
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